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Music & Business in Latin America

Planning your career in the international music industry.

WHY ENROLL IN THE COURSE MUSIC AND BUSINESS IN LATIN AMERICA?

Our main goal is to boost your career in the music industry!

A new course to reflect on the Latin American music industry, its challenges and opportunities.

Music and Business is a 2-month course that offers a comprehensive overview of the music sector in Latin America.

With 16 teachers from countries such as Argentina, Mexico, Colombia, Chile and Brazil, you will have access to essential information and tools to develop your career as a musician, producer, executive or entrepreneur in the music sector.

Our goal is to increase exchanges between Latin American countries. A pioneering and 360° qualification for those who want to make a living from music!

  • Professional Training

    Learn from experienced and respected professionals in the music industry and expand your career opportunities.

  • Certification

    Upon completion of the course, you will receive a certificate issued by Escola Música & Negócios and Gênesis PUC-Rio, with international recognition.

  • Networking

    Expand your knowledge and access to a network of contacts to build partnerships in the music ecosystem. Connect with people who can boost your professional career.

  • Skills

    In today’s market, positioning yourself correctly is essential. With this complete training, you can make a difference in the music industry. Learn technical, theoretical and innovative knowledge to accelerate your growth.

Training and updating in the music market.

  • More than 15 professors (researchers and executives) with success stories.
  • Live classes from 7:00 pm to 8:30 pm.
  • Missed a class? No problem! The classes are recorded and can be accessed for 6 months.
  • Our Music and Business course was elected the best Music Business course in Brazil by Prêmio Profissionais da Música (PPM).

Sign up now using the coupon code: LATIN50PRO!

WHAT WILL YOU LEARN?

The course is structured in modules, covering all areas of the music industry:

🎵Career Management in Music

✅ Strategic planning for artists
✅ Organizing international tours
✅ Sales techniques (Pitching)
✅ Booking and artistic management
✅ Calls for proposals and fundraising for musical projects
✅ Networking
✅ Public policies for music

📜 Copyright in Latin America

✅ Introduction to copyright
✅ Ibero-American Manual of Intellectual Rights in Music (Ibermúsicas)
✅ The copyright system in Brazil
✅ CLIP Platform – World Intellectual Property Organization
✅ Synchronization: Music and Audiovisual
✅ Streaming and distribution of royalties

🚀 Impact of Technology on Music

✅ Data analysis in the music market
✅ Artificial intelligence: trends and challenges
✅ History of the music industry
✅ Startups (Musictechs) that are transforming the sector

📢 Digital Marketing and Distribution

✅ Digital marketing for musicians
✅ Digital distribution and launch strategies
✅ Music Branding
✅ Spotify for Artists
✅ Social media management for artists

🌍 Cultural Diversity in Latin American Music

✅ Music and social impact: inclusion and diversity
✅ Main musical genres in Latin America
✅ Internationally renowned Latin artists
✅ Women in music
✅ Diversity in the music industry: Brazil, the United Kingdom and the United States

Realization and support


  • Teachers
  • Course Dates
January 13th to March 14th

  • Workload
40 Hours/Class

  • Format
DL (live) + Recorded Online