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Start: Music & Business 30 Hours

Master the music market and hit play on your success journey!

The most complete Music and Business School in Brazil opens registrations for your starting point in the music market. Boost, monetize, and professionalize your music career!

TO SUCCEED IN MUSIC…

The music market is just like any other market and requires specific knowledge to avoid wasting time and energy!

The START! course brings together essential knowledge to understand how things work and how the “game” is played for those who want to act professionally and be prepared.

After START!, you will have an expanded view of the business opportunities in music, the need to structure an artistic business, and how to apply the right knowledge to develop a career that is sustainable.

  • Qualificação profissional e Empregabilidade

    É preciso saber onde você está pisando e aprender os caminhos e a “língua” falada nesse Ecossistema da Música. É um mercado de trabalho como outro qualquer MAS, com muitas especificidades também.

  • Coloque sua paixão em ação com informação e conhecimento!

    Music is an essential part of our lives. It’s fascinating! How do you turn that passion into a career and understand the professional market to work with it? The key is: to have KNOWLEDGE!

  • A market like any other

    Access the knowledge that will allow you to grow. Be one step ahead in your journey to face the challenges and become a professional in a market that craves this qualification and professionalization.

  • Take advantage of this starting point!

    It’s increasingly important to truly understand the music market to stand out. And here, you get access to content from the best specialists at a price that may never come again!

WHAT YOU WILL ACCESS:

  • Course with 30 hours of 100% online classes.
  • Over 10 specialist professors.
  • 1-year access. Watch at your own pace.
  • Immediate access!

WHO IS THE START COURSE FOR?

  • Artists, musicians, producers, lawyers, creatives, and music industry executives who want a solid knowledge base for a promising career.
  • For those who want to start a journey with the goal of financial health in the entertainment market.
  • For those seeking professional differentiation and recognition.

WHAT YOU WILL LEARN:

The START! Music and Business 30-hour course consists of introductory classes that cover fundamental topics…

The Music Ecosystem and the Creative Economy

• Overview of the Music Industry
From Vinyl to Streaming: A Timeline
• Music and Creative Economy: Everything About • Music Consumption in Brazil
• Policies and the Development of the Music Sector

Introduction to Copyright

• Introduction to Copyright + Essential Q&A
• Digital Distribution: What’s the value of a play? • What are the key trends in this area?
• ECAD: How collection and distribution works in Brazil.
• Copyright in Collective Societies of Composers and Authors

Introduction to Music Marketing

• Digital Marketing: An Introduction
• Branding and the Creation of
• Authorial Brands in Music
• How to Create a Digital Release Plan?
• Spotify for Artists and Other • • Tools

Shows and Backstage: How Do They Work?

• Step-by-Step Guide to Event Production
• Understanding the Backstage of a Mega Event
The Functioning of the Concert Market

Entrepreneurship and Career Management

• The Entrepreneurial Artist + Professional Organization Techniques
• Project Financing and Introduction to Incentive Laws
• Project Development


  • Teachers
  • Course Dates
Immediate Start!

  • Workload
30 Hours/Class

  • Format
Recorded Online


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